Empreintes 2009 - Forum international pour le futur des marques


			For its fifth edition, Empreintes tackles the challenges of an economy in turmoil. This stimulating event provides an opportunity for brand professionals to assimilate the new state of affairs in terms of responsible and selective consumption, major marketing issues, strategic tools and facilitating ideas, geared to a more demanding economic environment. To throw light on these issues, the conferences will focus on the following key themes : new consumers, new challenges, new tools. Since 2007, the Empreintes Forum has established a privileged relationship with Spain. In 2009, India will also take part in the brands forum, with a twofold objective: - to allow Empreintes participants to discover the secrets of the success of Indian industrialists and distributors - to foster awareness of the European market and of French specificities (importance of brands and networks) among Indian industrialists